2019-10-29

Black Friday is coming. Here are 3 steps to help you get ready! Nearly everyone loves a bargain, and even more so as the build-up to the Christmas season approaches. The excitement of grabbing a bargain has made Black Friday the global phenomenon it is today and thus presenting a great opportunity for your Brands....

2019-10-24

Affiliate marketing is enriched and enhanced by the quantity and diversity of its publishers. In a previous post, we highlighted the most common types of publishers within the tourism sector and with whom Affilired collaborates. In this post, we will be taking a look at the best-selling publishers in the European market within each affiliate...

2019-10-16

Unsure about what remarketing is and how it works? Then we suggest you take a look at our previous post in which we explain the differences between Remarketing and Prospecting. In simple terms, Remarketing, when applied to the hotel industry, allows your company to reach those users who have previously interacted with your website and...

2019-09-11

In the increasingly important world of Programmatic Advertising, the use of the terms of remarketing, retargeting and prospecting can often generate confusion. This is especially true of the first two, since they are alike, but yet not the same. If you are unsure about using any of these concepts, then don’t worry, this post is...